1. Facebook Infographic: 10 Key Campaign Benefits

    There’s so much more to Facebook campaigns than simply getting lots and lots of likes – just take a look at our infographic on the 10 key benefits to bear in mind now that like-gating’s gone, including:

    • Quality likes
    • Community activation
    • Data capture
    • Detailed customer insight
    • Website traffic

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  2. Tweet to Eat – Campaign of the Week

    Last week marked the end of Walkers’ latest promo as part of their Do Us A Flavour campaign – the incredible tweet activated vending machine, which we’ve just named our Campaign of the Week!

    Filled with crisps and set into three busy bus stops in London where it looked like any other bill board, the amazing invention distributed free packets of the finalist flavours (including Sizzling Steak Fajita and Ranch Raccoon) in exchange for a @Walkers_busstop tweet.

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  3. New Facebook Map App for Destinations – FREE Demo

    We’re delighted to announce the launch of an innovative Facebook app developed specifically for destinations.

    Promote your destination and educate potential visitors about the wide variety of experiences you offer with an interactive map – try the demo.

    It offers all the benefits of a bespoke Facebook campaign for the price of an off the shelf app!

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  4. Christmas is coming! Social media campaign ideas for fashion and retail brands

    The festive season is a key trading period for many brands in the fashion and retail industry, so engaging your Facebook fan base in the run up to Christmas is essential to help generate sales. Whether you want to boost brand awareness, gather customer data or inspire a wave of user generated content, we have an app for that! Take a look at these three Facebook campaigns we’ve developed especially for fashion and retail brands – designing, building and launching a successful app takes time, so decide on your plan of action now. Continue reading

  5. Life After Like-gates: Everything Still to Gain

    From 5th November, it’s ‘so long’ to like-gated Facebook campaigns. But does this change mean we’ll see far fewer incentive or giveaway campaigns on Facebook? We don’t think so…

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  6. How Social SEO can Impact your Business

    Having a social media presence is critical in gaining authority and improving your search engine ranking. There are many factors involved in search engine optimisation, but one of the most significant is social media. Search engines want you to be relevant to the terms users are searching for, they want your content to be high quality, but most importantly they want you to be popular. Popularity indicates trustworthiness and relevance – and you can boost your popularity substantially through social channels.

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