1. Social Media News – Instagram Beats Twitter.. Or Has It?

    The social media world is buzzing with big announcements, exciting news and important changes that are being rolled out now and into the New Year.

    Recent highlights have revolved around Instagram – first with the recent news that its 300 million active users have surpassed the 270 million active users on Twitter. Although the debate between fans of either platform has sparked some contention, with fans of each defending their platform of choice, Continue reading

  2. Christmas Campaigns We Adore

    With the Christmas season in full blast, it is hard to resist the infectious holiday spirit that’s virtually everywhere we turn. From TV spots to online ads to interactive social media applications, the best brands have turned their media spend into work that transcends consumer culture and hits home with ideas that are beautiful, meaningful and outright lovable. Here is list of a few of our team’s favourite ads and Christmas campaigns of the moment:

    Advertisments

    Extended Boots Christmas TV Advert 2014 #SpecialBecause

    Sainsbury’s OFFICIAL Christmas 2014 Ad

    AMC Theatres MINIONS Go Caroling Holiday Gift Card Offer

    WestJet Christmas Miracle Spirit of Giving

    (and in case you didn’t see last year’s) WestJet Christmas Miracle real-time giving

    Burberry “From London with Love”

    John Lewis Christmas Advert 2014 – #MontyThePenguin

    Social Media Campaigns

    Marks and Spencers pass the Parcel

    Molton Brown Decorate Your Own Tree

    Bourjois Paris Advent Calendar

    Pret a Manger Hansel’s Big Adventure

    The White Company A White Christmas Advent

  3. Social Media Campaigns for Retail Spring/Summer 2015

    With spring and summer just around the corner, the Digital Visitor creative team have put their heads together to come up with some fantastic social media campaign ideas for retail companies.

    We put our team’s imagination to the test, and tasked them with creating concepts that would support retailers’ most important objectives. The results were these original social media campaign ideas aimed to deliver community growth, brand engagement, data capture, email opt-ins, and to drive sales. Continue reading

  4. Campaign Tracker: Ellis Brigham

    Since its launch last month, Ellis Brigham’s social media campaign has already achieved some fantastic results. The campaign we’ve put together for them features a quiz mechanic that asks users to select which kit they’ll need at each stage of their climb for the chance to win £500 gift voucher. To ensure the campaign was fit for purpose, we’ve added some clever functionalities such as custom animations and product information windows that showcase a selection of items from their Arc’teryx product range. Want to see it in action? Click here to view the dedicated campaign tab on Ellis Brigham’s official Facebook page. Continue reading

  5. Social Media Campaign of the Week – Jersey Christmas 2014

    Looking for a LIVE example of what Digital Visitor can do for you? We’ve just launched a fantastic festive themed Facebook campaign for Visit Jersey – our third for the tourist board, who we’ve been working with since 2012.

    The latest campaign has been especially designed to showcase the island’s traditional Christmas festival, La Fête dé Noué with some stunning imagery guaranteed to get you in the holiday mood!

    Continue reading