63% of people prefer to ask previous customers' questions about a specific product or service.
Friends and family are next most popular at 50%.
Only 27% and 29%
respectively want to ask the retailer or
the product manufacturer.
One of the very best ways of encouraging
customers to buy into your brand and experience is to give them the opportunity
to start discussions and ask questions on your own website.
These questions can be answered by your own staff, by product experts, by retailers or even by your other online visitors.
Furthermore, discussions and forums are like gold for search engines and can do wonders for your listings and page rankings.
Our Discussions and Forums
Application enables your online visitors to start or join discussions about your specific products and services or wider topics that may influence your business.
Click here to read about some of the best features of this App...
At the most basic level it can enable the creation of a forum on your own website, providing an area where people can engage with you and other customers.
For the more socially minded organisations, you can create discussion areas anywhere on your website that could help influence your business. This could be next to destinations, products or services you offer.
Like all our applications, our Discussions and Forums Application can be integrated into any website on any page, letting you achieve great results without having to understand all the technical lingo or having to redesign yoru website. We simply plug into your existing website making implementation as smooth as possible.
There are vast benefits in using our solution to facilitate discussion on your own website. These include:
1) Increase conversions
By providing potential customers with the opportunity to discover what they want to know about your products and services.
2) Increase traffic
Users who have started a discussion and those who have
joined in will get notified when additional comments are added. This encourages
them to return to your website.
3)
Increase browse time
A forum with quality information can significantly increase the browse
time on your website by up to 100%.
4)
Reduce support costs
By allowing your community to answer questions about
your products and services.
5)
Fill information gaps
Other customers and employees bring unique expertise
that differentiates your site from competitors.
6) Gather market research
You can start or join discussions about your
products and services or wider topics that can influence your business and
drive new customers.
7)
Build Loyalty
Encourage discussions about your products on
relevant pages to help foster a greater brand loyalty.
8) Prominent communication
from your brand
Using ‘sticky posts’ you can deliver important messages to your community with
maximum exposure.
To find out more about the Discussions and Forums solution, please contact us on
+44(0)1179 055 195 or email info@digitalvisitor.com
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