Flight Centre
Flight Centre have been using our application since April 2010 to gather user-generated content on their own website and to better interact with existing customers, while reaching out to more.
The application enables Flight Centre customers to upload their travel experiences on a new interactive section of their website which hopes to assist others to make more informed choices for their holiday plans.
Customers are able to share and exchange their travel experience by posting photos, videos and reviews of destinations, tours and hotels online. Click here to see the platform...
Every photo, video or text comment that is uploaded to the platform will increase the level of activity of the website. This will boost the ranking of Flight Centre's website on popular search engines as they capture information posted on their website.
Our clients, like Flight Centre, can also further boost their exposure on the search engines by identifying important or popular search terms so that internet users can be directed to add valuable content to each of these important areas.
"Social media and user-generated content are playing an increasingly important part in customers' decision-making process. By integrating reviews and social media into our website, we are creating a content-driven site that gives the information that customers demand. As their experience on our website becomes more convenient and engaging, customers will also be more willing to spend more time researching and explore within the Flight Centre brand." Flight Centre's Robyn Simper, Specialist Marketing Manager
Flight Centre also use our application on their sister company, Round the World Experts
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