Virgin Holidays
The UKs leading worldwide tour operator Virgin Holidays has been using the our social media applications to gather content from their customers since September 2010.
The solution enables Virgin Holiday customers to share and exchange their travel experiences by posting photos, videos and reviews of destinations they travel to globally. Click here to see the reviews...
Like many leading high profile tour operators and travel companies, Virgin Holidays are adopting our technology to better interact with their existing customers, while reaching out to more.
All of the user-generated content gathered on the Virgin Holidays platform will be displayed on the relevant pages of their website showcasing to online visitors authentic experiences from other like-minded travellers.
One of the key objectives for implementing this onsite social media solution is to provide Virgin Holidays with a real measurable ROI by increasing organic traffic to their website, increasing the browsing time of their customers, and increasing the number of enquiries and conversions from booking pages displaying social media content and reviews.
"Social media and reviews are becoming an increasingly important part of people's decision making process when deciding where they want to go on holiday. We are excited to be working with Digital Visitor on this project. We're focussing on showing a real ROI for this activity such as increased traffic to the website, increased browsing time, and overall a greater visitor loyalty to the Virgin Holidays website. We want to be able to help our online visitors really visualise our excellent locations across the world and imagine being there themselves". Katherine Harris, Web Marketing Manager
The Digital Visitor team is delighted to be working with one of the leading brands in the travel industry. This partnership with Virgin Holidays validates our confidence and the impact our technology has achieved in the industry.
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